Monday, March 14, 2011

NETWORK BUSINESS EVENT


How to Network at Business Events
Houston Black Professionals- http://blackbiz.meetup.com/178
Houston Black Professionals- http://blackbiz.meetup.com/178
It seems like most individuals are either super networkers or are super-terrified of networking at business events. Below you will find some sure-fire ways to not only network, but to create lasting relationships.
Difficulty: Moderate
Instructions
Things You'll Need:
·         Business Cards
·         Genuine Interest in Others
1.       Step1
If you are not already aware of an upcoming business networking event, find one through your business organization, Craigslist or Meetup.com.
2.      Step2
Dress appropriately. If you are unaware of the dress code (professional, business casual, etc.) it is always better to overdress. Make sure that you look like someone that you would want to do business with. If you look good, you will feel confident.
3.      Step3
Have an adequate amount of professional-looking business cardshttp://images.intellitxt.com/ast/adTypes/mag-glass_10x10.gif. You should never use cards that you print at home or that say anything about "free cards" on the back. Invest in professional cards. When you project a professional image, you will "feel" professional and act accordingly.
4.      Step4
Arrive at a good time. Most networking events do not require you to show up as soon as they start. However, you do not want to be the last one there, appearing late.
5.      Step5
Start working the room. If you see anyone not engaged in conversation, go up to them and say "hello". Offer a firm handshake. The best way to get rid of your own nervousness and start a conversation is to ask them about themselves. Ask follow-up questions based on their answers. They will inevitably ask you questions about yourself as well. If you have not already done so, exchange cards. Offer to help them in some way. If you know someone that would be a potential client or resource for them, tell them you will follow up with a note or email. Make sure that they also have a good understanding of what it is that "you do".
6.      Step6
Once you leave the event, write the name of the event and the date on the back of each card that you collected.
7.      Step7
Follow up with EACH person within 48 hours. This can be via email or handwritten card. If there was no specific information that you agreed to provide them with, simply state that it was a pleasure to meet them and that you would like to keep in touch.
8.      Step8
Make sure to send keep in touch emails quarterly, if you have not developed a closer relationship with each contact.

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